document real-world examples via photography or drawing. Find examples to scan from design publications. screen resolution screen grabs accepted only for screen-based environments (marked with *).
categories
• infographics (diagrams, maps, graphs, charts, timelines, interactive*)• way-finding signage (planned signs to help people navigate the built environment)
• logo (the stand-alone mark)
• retail or food service environment (all printed material from wall graphics to menu)
• book covers
• promotional posters (e.g. theater or gig posters)
• packaging design
• motion graphics* (e.g. movie titles, must include type, captured as storyboard)
• publication design (feature spreads, subsequent pages, illustrations)
• guerilla advertising campaign (localized, unconventional, low-cost)
• museum exhibit
• websites*
• advertising campaigns (billboards, magazines, television)
• online advertising campaign* (e.g. micro-sites, banners, take-over ads, etc.)
• mobile app* (must include social networking features)
• online advertising campaign* (e.g. micro-sites, banners, take-over ads, etc.)
• mobile app* (must include social networking features)
getting started
the following sources are provided to help you get started, but you can look for evidence anywhere. the best place to look for examples of great work is, of course, the library.
• Open Here by Paul Mijksennar
• Data Flow by Gestalten
• Data Flow by Gestalten
• Wayfinding by Craig Berger
• Marks of Excellence: The History and Taxonomy of Trademarks by Per Mollerup
• By its Cover by Ned Drew
• Chip Kidd by Veronique Vienne
• Chip Kidd by Veronique Vienne
• Juxtapoz Poster Art by Kevin Thompson
• Posters for the People: Art of the WPA by Ennis Carter
• magCulture: new magazine design
• Guerrilla Advertising (1 and 2) by Gavin Lucas
• Advertising by Uwe Stoklossa
• Exhibition Design by David Dernie
• adbusters
• cmyk
• communication arts
• how
• print
• Guerrilla Advertising (1 and 2) by Gavin Lucas
• Advertising by Uwe Stoklossa
• Exhibition Design by David Dernie
library periodicals
• 3x3 [illustration]• adbusters
• cmyk
• communication arts
• how
some good websites to investigate
• Good Magazine Infographics
• NY Times interactive information graphics
• Good Magazine Infographics
• NY Times interactive information graphics
• Pentagram marks (then find a high res version)
• AIGA 50 books/50 covers (then get the real book for documentation)
• smashingmagazine lists top 35 ecommerce sites
• Webby Awards (websites, interactive advertising, apps)
• Clio Awards (innovative, interactive)
• Creativity Awards Report (sort by media)
• 2011 top social apps
• Webby Awards (websites, interactive advertising, apps)
• Clio Awards (innovative, interactive)
• Creativity Awards Report (sort by media)
• 2011 top social apps
places to visit in person
• any public space (e.g. zoo, airport, university, hospital)
• Nelson-Atkins, Kemper Museum, ArtSpace, WW1 museum, American Jazz museum
• find magazines at Barnes&Nobel (e.g. Good, Wired, RollingStone, Esquire, Vanity Fair)
• It's a matter of Packaging
• visit your your nearest grocery store
• Motion by Design by Spencer Drate
• It's a matter of Packaging
• visit your your nearest grocery store
• Motion by Design by Spencer Drate
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